eShop 2025

eShop is a strategic economic game where 2-4 players manage competing online stores over four rounds. Players draw item tokens from a bag to stock their shops, then fulfill customer orders by spending matching goods. The core challenge lies in balancing inventory management with order completion while adapting to changing market demands.

Each round consists of two phases: stocking your shop with items, then fulfilling orders or removing unwanted inventory. Players earn money by completing order cards, which require specific combinations of colored item tokens. The key strategic element is collecting sets of same-colored order cards to form valuable collections - three or more cards of one color double in value and become protected from competitors. The game features a dynamic turn order system where players with fewer savings go first, creating tension between spending money and maintaining advantageous positioning. Special star tokens provide discounts when fulfilling matching-color orders, adding another layer of strategic planning. The climactic final round shifts focus to direct competition as players buy order cards from each other at fixed prices, racing to complete valuable collections before the game ends. Victory goes to the player with the most money from completed orders, active star bonuses, and remaining savings.

—description from the publisher